Tanya Kersey | Hollywood Career Strategist | Hollywood Career Coach | Entertainment Industry Consultant | Hollywood Career Resources

A few days ago I was reminded how impor­tant follow-up is.  I ran into some­one I had met at a week-long con­fer­ence over a year ago.  We hung out the entire week and talked in-depth about sev­eral busi­ness oppor­tu­ni­ties.  When I got home, I got busy doing other things and for­get to follow-up with her.  She had been wait­ing for me to follow-up but since I didn’t, I missed out on a huge busi­ness oppor­tu­nity and a cou­ple of grand.  Damn!  Now I’m try­ing to rebuild the rela­tion­ship.  As often as I preach it, some­times I fall short myself and this was a hard les­son to learn.

So I wanted to reach out and remind you that … Suc­cess is in the follow-up!  One rea­son so many don’t meet with the suc­cess they antic­i­pate is because of poor follow-up skills.

And what’s so sad is that follow-up isn’t as hard as it seems and only takes a few min­utes of your time.  And it’s so sim­ple.  Just send a brief email fol­low­ing any meet­ings, meals, etc.  And I mean brief.  Say how much you enjoyed meet­ing them (or talk­ing to them), and that you will be fol­low­ing up on your dis­cus­sions shortly.   This way they get some­thing from you imme­di­ately which is a great ges­ture, and you are telling them to expect to hear more from you.  You are also putting the onus on them to reply.  A lot of peo­ple don’t fol­low up right away because they feel they have to pitch some­thing, or send some­thing, or do some­thing grand.  Not the case.  A sim­ple ges­ture is all that you need to extend at this point.